Starfish Creative

Starfish Creative is a graphic design and web development agency based in London and the South East.

With over 20 years experience in the corporate sector, Starfish Creative offer an extensive range of web and print based media to businesses of all sizes.

From the most challenging identity and literature through to the most complex websites, we advise on tools and technologies and develop ideas and strategies ensuring the results are effective, efficient, on time and within budget.

Our work is produced to the highest standard and are continually exceeding expectations on cost, quality and service.

We hope that the
case studies, client endorsements and visuals presented give you an insight into our capabilities, as well as the type and variety of work we produce.

Call us now to discuss your requirements:

Client:	JPMorgan Fleming Asset Management
Project:	Website
URL:	http://www.jpmorgan.com
Link:	View endorsement

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Project overview
One of the worlds leading Asset Management companies JP Morgan Fleming were running several related websites from different locations throughout the world with each site maintained and hosted by a dedicated local team. Due to the duplication of some of the information, it was decided to consolidate the individual sites into a single Integrated website (IWS). Starfish Creative was initially invited to develop the back-end interface for the administration team and was subsequently invited to take responsibility for the development of the entire solution including the database architecture and creative strategy.

Objectives
Streamline the logistics of regular updates and translation of content.
Enable a parity of content and branded design to a global audience.
Secure administration of all content by client.
A single content managed solution providing content to a multi-language global audience.
Ongoing development of systems and functionality.

Solution
Working alongside JPMF’s own London based communications team and IT team in Luxembourg, Starfish Creative developed a bespoke content management system allowing multi-language content tailored to individual users needs depending on their location and user rights. A series of templates were created which pulled the relevant information from a central database.